Industry: Clothing/Retail

goodones

Building a Legacy Through Custom Streetwear

goodones

Goodones has established itself as a streetwear and athleisure staple across the city. They needed more than a vendor — they needed a partner who could match their pace, elevate their product, and bring their vision to life with precision and heart.

About the Project

When Goodones approached GoCustomMerch, the objective was clear: produce fully customized garments from the ground up, with a sharp eye on fit, feel, and originality. This wasn’t a templated print-and-go job. From the beginning, our collaboration centered around creating thoughtful, tailored pieces that not only spoke to their audience but also reinforced their presence as a creative leader in the market. The project called for custom-designed and manufactured hoodies, nylon shorts, crewnecks, and t-shirts — each with unique specifications, fabrics, tags, and dimensions.

goodones

Our Execution

We guided Goodones through the entire process, from creative development to final production. Every garment was cut and sewn to custom specs, using hand-selected materials and exclusive dye treatments. We collaborated closely on fit profiles and fabric weight to ensure each piece felt intentional, wearable, and premium. The process included fully custom tagging, woven labels, and brand-focused packaging — small but vital details that speak volumes to their audience.

Over time, this relationship has grown into a recurring partnership. We now work with Goodones on a yearly basis, helping bring each new collection to life — whether it’s a seasonal drop or a community-focused release. What began as a single production run has evolved into an ongoing creative alliance built on shared values: design integrity, cultural relevance, and a commitment to doing things the right way.

The Outcome

The resulting apparel has become a visual signature for the Goodones community. Worn proudly at events, seen across social media, and embraced by their growing base of supporters, each piece is more than just clothing — it’s a tangible extension of their story. Our work together has helped shape their brand identity, expand their reach, and raise the standard for independent streetwear in Minneapolis.

This case study reflects what GoCustomMerch does best — partnering with bold brands to create custom merchandise that resonates deeply, moves culture forward, and leaves a lasting impression.